Amplify Marketing Programs
Let’s build pipeline together!
IGEL Ready is introducing a new portfolio of marketing programs to amplify our demand gen capabilities and forge new wins together in 2022.
WHY Amplify?
Increase pipeline
Nurture leads
Close deals
WHAT IS AVAILABLE?
IGEL GLOBAL CAMPAIGN
IGEL DISRUPT 2022
DISRUPT ’22 On Tour sees this independent EUC brand become unmissable as it literally takes to the road. Taking its message, insights, keynotes, and thought leadership out to EUC Professionals.
Here’s a snapshot of DISRUPT ’22:
DISRUPT ‘22 ON TOUR 18+ cities total. These in-person one-day events will be held in Spring ‘22 and Fall ‘22 and are to include keynote sessions, technology workshops and sessions, happy hours, and more.
DISRUPT EMPOWER Virtual / webinar events will run on a regular basis featuring the latest news and updates from IGEL Ready partners.
INDUSTRY EVENTS
Full turnkey package to participate at key industry events such as HIMSS, Educause, Microsoft Ignite (if in-person), HETT UK, Medica Germany etc.
Demo pod located within the IGEL Ready partner pavilion.
Shared costs and full access to all lead scans at the booth.
EXECUTIVE EVENTS
Presentation and networking event in an intimate setting with key customers.
Target the CXOs and IT decision makers directly.
Hosted in exclusive lounges at premier concerts, musicals or games.
TRY & BUY CAMPAIGN
Target key accounts in a specific vertical.
Send custom packages or devices to book meetings.
DIGITAL MARKETING
Develop digital marketing assets such as landing pages, videos, case study, ebook etc.
Leverage content syndication, social media and SEO tactics to generate new leads.
BRAND AWARENESS
Leverage IGEL digital channels to elevate your brand and spread awareness.
Feature promo or banner ads on IGEL website.
Podcase and video interviews.
Dedicated email blast.
ANALYST INTERVIEW
Featured article in top analyst publications.
Video reviews.
Publication editor interview.
SDR CALL DOWN
Host joint sales calls with IGEL sales teams.
Ability to target specific verticals, geographies, markets, etc.
WHO can participate?
All IGEL Ready partners in 2022.
General conditions:
- The partner’s name and solution must be published on IGEL Ready Showcase website.
- The partner must have signed the IGEL Ready Program Agreement.
- The partner must have paid the applicable program fee for 2022.
- The partner could be at the ACTIVATED or ADVANCED level of IGEL Ready.
If you’re not an IGEL Ready partner and would like to become one, please sign up here.
HOW to sign-up
Please contact [email protected] should you have any questions or need additional information.